Business Issue
Bringing new diners into locations while driving spend
A national QSR brand partnered with Fetch in order to achieve their goals of acquiring new and lapsed customers and drive incremental sales growth.
Case Study:
Restaurant - Customer Acquisition
Fetch drove $1.8M in new customer sales and acquired 99k+ non diners
PARTNER
National QSR Burger Brand
CATEGORY
Restaurant
0
in new customer sales
Fetch's Solution
A 360 degree customer view
Working with the brand, Fetch ran two offer programs; national and segmented. The team further broke up segmented offers to target new and lapsed customers in order to help gain share of wallet and acquire new customers.
Value & Results
In just 12 weeks, Fetch was able to help the QSR brand acquire 99,500 new customers and 26,813 in lapsed customers leading to $2,285,944 in sales. Redeemers that were new customers spent 85% more than the $10 threshold during their initial visit. The redeemers who were lapsed customers spent 81% more than the $10 threshold.
0
total promotional sales
0
incremental sales list
0
total trips captured